Conference schedule

This one-day conference is designed to tackle the big-ticket topics affecting the labels and package printing industry in North America right now.

The market and trends

10:25 AM Welcome address

10:30 AM - 11:15 AM Introduction: global and regional label market overview

  • Current state of the US label market and economic outlook
  • Trends and growth by region: where should you be investing?
  • Globalization: market trends beyond the US
 
Speakers:

11:20 AM - 12:00 PM Redefining future sales strategy: navigating market complexities

  • Will AI replace traditional sales & marketing roles?
  • Securing and retaining brand owner and supplier customers: is good service enough? 
  • What new sales skills will be required to stay competitive?
 
12:00 PM - 12:20 PM Coffee and networking

12:20 PM - 1:10 PM Towards a smarter label and transparent supply chain

  • The potential for Big Data and optimising blockchain efficiency
  • Big picture AI: which converting business areas can be automated or Cloud operated?
  • Brave virtual world: Where can labels and its industry go from here? 
 

1:15 PM Closing comments and end of Part 1

Growing your business

2:00 PM Welcome address

2:05 PM - 2:50 PM Diversification and expanding your offering

  • Opportunities in flexible packaging 
  • Tactics for expanding your business and increasing profit margins
  • Luxury packaging, cartons and direct print 
 

2:50 PM - 3:30 PM Creating value through packaging

  • Strategies to maximize the ROI for converters, brands and consumers
  • The connections between packaging special effects, touch, memory and sales
  • Maximizing your packaging to foster brand loyalty, captivate shoppers and create memorable experiences
 
Speaker:
3:30 PM - 3:50 PM Coffee and networking

3:50 PM - 4:40 PM Cannabis packaging: case study

  • The expanding market and opportunities against the legislative backdrop
  • Packaging innovation such as pouches
  • Brand protection, smart labeling and AI

4:45 PM Closing comments and end of Part 2

Please note: Conference sessions are presented in English.

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